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Formula 1 // 2020

The viral images of George Floyd's killing in May 2020 ignited global protests. Working on this project offered a form of catharsis, allowing me to transform my grief into a constructive outcome.

Initially, I was tasked with creating branding for track placement, which then evolved into branding for driver t-shirts, video messages before races, pit wall side branding, placements on a revised McLaren livery, and a livery in Codemaster's F1 2020 game.